Posted by: admin in MyBlog on Jan 24, 2010
Many people have been asking me this very question, how do i market my website online? Well there are many answers and in this post I am going to explain some of the most popular old and new ways to market your website online.
Write Articles/Blog
Setup a blog or write articles and publish them the article houses such as ezinearticles and more. By writing articles on topics of your services or products this can help achieve some pretty good rankings in the search engines. Make sure you are using your keywords in your title of the article and also inside the body as well. The more articles you write the better your chances are of your website getting found online. This also creates credibility branding for your website.
Twitter
This goes along with writing articles. Twitter is a social engine that people use to post articles or just keep abreast of what the user is doing at a particular time. There is a great tool that connects your RSS blog to twitter automatically. This tool is called http://www.twitterfeed.com. By using this FREE tool every time you post an article to your blog it automatically gets posted to twitter as well. Its a great little tool and automates the blogging process.
Link Building
Link building is still the most popular way to market and increase your ranks in the search engines. The more inbound links you acquire to your website the higher achieved rank you will get. There are numerous ways to increase link popularity. One way is to simply type your main keyword into a search engine and whatever sites pop up simply ask them to trade a link. Explain to the webmaster that by having a link on both your site and theirs can benefit both parties. Another way to increase link popularity is to use an article submitter. In the first section we spoke about articles and how this helps increase your popularity. This also can help increase your link popularity as well. By using an article submitter such as http://www.articlemarketer.com , you can include a link with your keyword in the title back to your website. This article marketer submits your articles to thousands of different article houses, in turn you increase your link popularity thousand fold!
Submit Your Site to Trade Organization Sites and Specialized Directories.
Some directories are based on particular industries, such as education or finance. You probably belong to various trade associations that feature member directories. Ask for a link. Even if you have to pay something for a link from the organization, it may help boost your PageRank.
Marginal directories, however, come and go very quickly, making it hard to keep up, so don’t try to be exhaustive here. Beware of directories that solicit you for “upgraded listings.” Unless a directory is widely used in your field, a premium ad is a waste of money — but the (free) link itself will help boost your PageRank and hence your search engine ranking.
SubmitWolf (www.wilsonweb.com/afd/submitwolf.htm) is a directory submission tool I’ve used with good success . You complete a listing form in the software interface. Then they submit your listing to all the appropriate directories they know of, plus links to sites that require manual submission. It’s a time saver and works well. Just be careful to submit only to actual directories, not “linking sites.”
There are many more ways to market your business online. In the next article i will list some of the best FREE ways to market your website!